Authenticity that is continuously evolving
A logo can tell a story of a company better than a thousand words. In this picture gallery, 40 years of company history are flowing. A tale of passion, love for beauty and craftsmanship; a love that lasts a long time, born out of patience, commitment and evolution.
A constant improvement from 1977 until now. We have a feel for flames and fire and for containing their energy into refractory materials that put it to good use in order to prepare your smashing recipes.
1977
ALFA REFRATTARI
Alfa Refrattari was born in 1977 to manufacture and market refractory materials and ovens.
1996
ALFA REFRATTARI
The company changes its Alfa Refrattari logo to assimilate another innovation, the Fiesta oven.
2010
ALFA PIZZA
2012
ALFA PIZZA
The logo changes to suit Carlo Conti’s TV endorsement and the 5 Minuti oven is available to everyone thanks to its compactness and ease of ignition.
2014
ALFA PIZZA
The logo evolves and embraces the accessories for the wood-fired oven.
2015
ALFA PRO
The Alfa Pro brand is created to target the restaurant industry with new steel ovens.
2016
ALFA PIZZA
The spark that starts the wood-fired oven revolution.
2017
ALFA FORNI
2019
ALFA OVENS
North America
